You didn't lose your mind. You nearly lost it — and that's when everything started to make sense.
You did what they told you: show up, climb the ladder, be a "professional."
You smiled when you were crumbling. You dimmed your light to survive the job.
But your spirit wasn't built for pretending.
This brand is your comeback anthem — for the moment you said, enough.
It's for the wild ones reclaiming their voice, their vibe, their life.
We exist to remind you that burnout isn't a badge of honor.
That hustle without heart is just self-abandonment.
That quitting isn't weakness — it's choosing yourself.
"I was this close to losing myself. But I came back louder, weirder, and more real than ever."
Every design we drop comes from that raw moment — the one where everything fell apart, and you started building you again.
This isn't just merch. It's a message.
Your trauma's not a trend — but your healing? That's your power.
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You didn't lose it. You nearly did — and now you're unstoppable.